Enterprise SFA Platform
RTM is a Sales Force Automation platform built to run the full commercial field sales operation of a multi-Business-Unit / Sub-Business-Unit organization, from outlet registration through order-taking, delivery, stock, damage settlement, and trade spend. It is used daily by Sales Officers up through Territory/Area/Regional/Sales Managers and the Head of Sales, plus distributors and HO administrative teams, and is designed to operate fully offline in the field with automatic bidirectional sync to the server and to Oracle ERP for product, pricing, shipment, employee, and finance data. Beyond core order-to-cash operations, it governs physical trade assets (coolers, outdoor signage, POSM), HR/attendance/leave policy, a gamified coin and incentive economy, and trade marketing programs, all layered with AI-assisted recommendations and configurable business rules. The specification explicitly targets a minimum 10-year operational lifespan, so scalability and configurability are treated as core requirements rather than later add-ons.
